My approach to business centers on collaboration. I believe that innovative ideas can emerge from anywhere, especially when as a leader you're able to create a supportive work environment.

With a solid business background, I continually seek to expand my knowledge in business and beyond, driven by a philosophy that when you put yourself in uncomfortable positions you learn something new and grow. This fuels my commitment to always pushing boundaries and embracing new challenges.

Good management looks different in all contexts and beyond the principles above. I always try and adapt my mindset to whatever my team needs.

What is my
management approach?

Strategy & Mgmt.

Example Deliverables

(unfortunately limited as most are under NDAs)

Wanderloom:
Social Travel Planning

A mobile platform that transforms how friends plan trips and share travel experiences together. Led AI/ML strategy and product analytics, resulting in key UX improvements and a feature roadmap focused on strengthening user connections and engagement across the growing user base.

*Name, branding and data changed to respect client confidentiality

The Case For Spotify "Musician"

Dive deeper into Spotify "Musician" to understand the business strategy behind its rollout. This case study explores the business side of this feature and the strategic decision process. If you haven't had a chance already check out the UX design too!

🚧 Case write up coming soon! 🚧

Musician

Agriculture Equipment Sharing (Ghana)

Advised Ghanian start up ag-tech tractor sharing business on go-to-market strategy to scale and succeed in the next round of funding (Defined MVP, developed proof of concept and revamped pricing structure)